Learning More About What Wholesale Distributors Can Do for Your Clothing Brand

Bella + Canvas

Starting and running a clothing brand is complex and requires many things to make it successful. Online wholesale distributors can help your brand by providing a way to get your clothing products into the hands of consumers faster, improving profit margins, and ensuring your inventory is always ready to handle the demand.

What do wholesalers do?

Usually, wholesalers work with small to medium-sized businesses to supply products at wholesale prices. Clothes wholesalers can help your brand by selling products in bulk so your brand can then sell them to retailers, customers, and other businesses. Therefore, increasing your profit margins since wholesalers often sell at far lower prices than retail.

Wholesale distributors have a wide range of products at the best prices for clothing brands. The best wholesalers will also allow for customization, like adding your company’s logo or product designs. Therefore, helping your brand stand out from the competition and increase profits.

The Benefits of Working With an Online Wholesale Clothing Supplier

The clothing industry relies heavily on trends, brand positioning, and a reputation for quality. In these respects and more, wholesale clothing suppliers deliver a variety of benefits for clothing brands:

Better Pricing

Buying from a wholesale clothing supplier will allow a clothing brand to get the best price possible. Many wholesalers offer lower prices for large orders, with some discounts available even for small orders.

Faster Delivery

Wholesale clothing suppliers can quickly ship products to retailers, customers, and other businesses. Therefore, helping increase profits and meet demand more quickly. In addition, thanks to relationships with shipping and freight companies, wholesale distributors often get better pricing on shipping, allowing them to pass those savings on to your business when you make an order.

Access to a Wide Range of Products

Wholesale clothing suppliers can access a wide range of products, from high-end brands to low-cost options, helping a clothing brand find the products it is looking for and improve profit margins. It also allows your brand to keep up with trends and move to new products that customers seek.

More Customization

Wholesale clothing suppliers often allow for more customization than retail suppliers, including adding a company’s logo or designs to products, helping a clothing brand stand out from the competition. 


Wholesale distributors understand the unique needs of clothing brands and have dealt with many of the same issues over the years. They can provide support and advice as you begin to sell your products and can help you troubleshoot any problems that arise.

Intuitive Ordering Experience

Just as you would shop online for clothing at a retailer, an online wholesale clothing supplier delivers the same convenient experience and familiar interface to buyers. Therefore, making it easy for buyers to find the products they are looking for, place orders, and track their order progress.

How to Find a Wholesale Clothing Supplier

Finding the perfect online wholesale clothing distributor can instantly change your clothing brand and deliver better sales numbers and margins. There are a few things a clothing brand can do to find the best wholesale clothing supplier:

Ask Peers

Chances are, other businesses have used an online wholesale clothing supplier that has worked wonders for them. You should check in with clothing brand peers to see if they have used a particular supplier and whether they would recommend them.

Go to Trade Shows

Many wholesale clothing suppliers will have a booth at major industry trade shows, allowing you to meet with representatives from different suppliers and get a feel for what they can offer your business.

Be Specific When Searching Online

When looking for a wholesale clothing supplier, be specific about what you want to help you narrow your search and find the perfect supplier for your brand.

Check Reviews and Testimonials

Before placing an order, it is vital to read reviews and testimonials from other clothing brands that have used the supplier and help you make an informed decision about whether the supplier is right for your business.

Stay Updated on Industry Trends

Keeping up with industry trends is essential for any business. Industry publications like Fashionista and InStyle can provide information about what is popular in the clothing industry and what suppliers offer the best products.

Ask About Order Specifics

Ask about order specifics, like product availability and shipping time, when placing an order. As a result, you ensure that your order is delivered on time and meets your specific needs. Depending on the order size, you can also ask about processing and shipping time. If they offer automatic reordering, be clear about what that entails and how you might leverage that to optimize inventory. 

Subscribe to Industry Publications

It is essential to subscribe to industry publications to know what other businesses are doing and how industry trends affect clothing brands. Therefore, helping you stay updated on the latest trends and find information about suppliers that match your specific needs.

Place a Sample Order

It is always helpful to place a sample order to test the supplier’s products and services. In addition, this can help you confirm that the supplier is the right fit for your brand and see how the products and services work in practice.

How to Negotiate a Better Price with a Wholesale Clothing Supplier

When negotiating a price with a wholesale clothing supplier, you must be clear about what you seek. Here are a few tips to help you get the best price possible:

Be Prepared to Negotiate: Bearing in mind the benefits of working with a wholesale clothing supplier, be prepared to negotiate. 

Be Flexible: Be flexible when negotiating, and be willing to change your order if necessary. 

Create an Account and Place Your First Order With Bella + Canvas Today

Get started with the leading online wholesale clothing supplier, Bella + Canvas, today by creating an account. Our easy-to-use online store makes it easy to place your first order and see how our products and services can benefit your clothing brand.

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